Nearly nine hotels in ten charge a guest for bringing a dog, and almost none of them can say what the charge is for. This paper is about that fee: what hotels charge, what the guest gets in return, what a dog actually costs a hotel, and the consumer law that has turned a hidden pet fee from a bad habit into a legal risk. The typical fee across the hotels Roch Dog ranks is about $50 a stay; in the United States it is $100, with $150 the most common amount. One hotel in six takes a deposit as well, and one in eight takes both a fee and a deposit before the guest has slept a night.
None of it is cost recovery. A survey of 120 housekeepers found fewer than one in twenty who thought a dog added significant work, the published damage research puts the chance of any damage below one in ten, and the real incremental cost of a dog in a room is $6 to $25 a stay. What the guest gets bears no relationship to what they pay: the median fee at an A grade hotel and an F grade hotel is the same $50, and the hotels charging more than $250 are less likely to put a bowl in the room than the hotels charging under $50. Since May 2025 a pet fee that appears at the desk is unlawful in the United States, since April 2025 in Britain, and from July 2027 in Australia. The paper closes with the fee models that already work and the three things a fair fee has to be.